Made in Belarus means high quality

Bright fashion show, rich business programme — BelTexIndustry 2022 exhibition was held in Minsk

The leading Belarusian exhibition project BelTexIndustry 2022 for the 46th time has become a place of attraction for manufacturers and suppliers of domestic and foreign brands of clothing, footwear, textiles, accessories, equipment, components and other areas of light industry from Turkey, Russia and, of course, Belarus. Despite the difficult times in today’s realities, the organisers manage to maintain not only the status of the main fashion podium, but also a serious business platform for light industry professionals from year to year. 2022 is no exception. This year the exhibition brought together over 50 exhibitors, pleased with a bright fashion show and a rich business programme filled with topical subjects.

Opening the international exhibition-fair BelTexIndustry, Head of the Belarusian light industry concern Bellegprom Tatyana Lugina emphasised that the light industry is one of the main sectors of the national economic complex of Belarus. This year, all representatives of the industrial sector received a new breath of energy and revealed themselves in a special way both in the economy of our country and in foreign markets. 


She stressed that this year all assortment positions of Bellegprom enterprises are in demand on the domestic and foreign markets — from underwear knitwear to outerwear. And any demand necessarily stimulates new developments, production and sales, “The Russian regions are interested in co-operation not only in the service sector, mechanical engineering, microelectronics, medicine of our country, but also in light industry. We have developed a new interaction with a large number of regions. These are not only traditional markets — Smolensk, St. Petersburg, Moscow, but there is interaction with the territory beyond the Urals, southern Russia. This suggests that our products are in demand, that citizens prefer Belarusian quality goods.”


Belarusian Minister of Antimonopoly Regulation and Trade (MART) Aleksei Bogdanov appreciated the work of the industry. He noted that our main task today is to conquer new markets and the hearts of customers by promoting high-quality Belarusian products, “According to the Food Security Doctrine, which speaks generally about the security of the state, we must reach the share of Belarusian products of all kinds in the country by 85 percent by 2030. And we tried to gather the maximum number of trade organisations at this exhibition site in order to show the beauty of our country’s light industry goods. We will strive to ensure that the goods that our country is famous for are on the first shelves of stores. Today is a time of opportunity in conquering new markets, as well as opportunities in advancing to foreign destinations.”

Turkish fabrics, Belarusian quality and Russian exclusive

The entire range of modern industry solutions was presented by companies from several foreign countries at once. High-quality textiles, which are known and appreciated all over the world for their naturalness and environmental friendliness, were presented in Minsk by nine enterprises from Turkey at once: Ozsar Tekstil, Altun Textile, Has Orme, Ersat Tekstil and others.


Well-known manufacturers from Russia announced their participation in the Belarusian exhibition. Thus, the current trends of the new season were demonstrated by the Slavianka garment factory (Pskov) and Dragonfly, the manufacturer of high-tech clothing for active and extreme recreation.
By tradition, the enterprises of the Bellegprom concern presented their latest developments at the exhibition: exclusive eco-furs of Belfa OJSC, knitwear from the Kupalinka, Svitanak, Polesie, Bobruisktrikotazh enterprises, shoes for children and adults from the Luch, Otiko and Chevlyar manufacturers. Mogotex, Gronitex, the Baranovichi Cotton Production Association, known under the brand name Blakit, and many others were interested in textiles, yarn and thread.

Fashion shows

To be in the trend of the latest novelties of the Autumn 2022/2023 season or to know in advance which business suits and dresses will be especially relevant in the new academic year 2023/2024, it was worth stopping by the fashion shows that adorned the bright exhibition days.


One of the main highlights of the 2022 exhibition is the participation of the Rodnae-Modnae project. According to the organisers, the main goal of this unique project is to show the originality of the Belarusian design idea and its practical implementation.
A fashion show was also held, where each of the collections literally opened the pages of Belarusian history and modern days. In addition, it was possible to get acquainted with the work of masters of decorative and applied arts of Belarus within the framework of the ‘Malyavanka. The Roots of Unique Art’ exposition.

Business programme

In addition to bright fashion shows, the exhibition pleased with a rich business programme. The ‘Light industry in modern conditions. Projects, incentives, co-operation’ panel discussion is among the current topics. A meeting at the round table was held with Belarusian designer Anastasia Falkovich, who shared the nuances of preparing a competent specialist and other relevant topics.


Representatives of trade networks of the CIS countries, manufacturers and suppliers of light industry goods took part in a series of blitz negotiations with commercial services of trade networks of Belarus and Russia.

By Olga Korneeva
Photos by BELTA, Aleksandr Kushner