Parade of unique rarities

30 billboards on Gomel’s streets portray Rumyantsev-Paskevich Palace exhibits
By Valery Sidorov

30 billboards on Gomel’s streets portray Rumyantsev-Paskevich Palace exhibits

The depictions of museum rarities from Gomel’s Rumyantsev-Paskevich Palace decorate a large number of billboards recently installed on the streets of the regional centre. The advertising-exhibition project — Parade of Rarities from Gomel Palace — aims to reach the widest possible audience, familiarising the public with our historical and cultural treasures and encouraging a visit to the museum.


30 billboards on Gomel streets to tell about rarities


In total, 30 billboards are being installed across the city, which has a population of half a million. These will remain visible for the rest of the year, showing the unique treasures accumulated at the Gomel museum. Some artefacts date back more than 20,000 years, and there is a beautiful collection of religious and folk art (200 years old), alongside rare clocks created by the royal workshops of European monarchs.

The parade is dedicated to the 95th anniversary of the establishment of the palace museum, which hosts a small part of our rich heritage.

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