SPONSORSHIP



Without Japanese sponsors

... announced the termination of its sponsorship with the IOC, and ... decided not to extend our sponsorship with the IOC after ... manoeuvring and selfish interests. The sponsorship deal worth $835m, initially deemed ... Japanese media, the amount of sponsorship fees paid by Bridgestone was ... annually. Previously, Panasonic ceased its sponsorship of the Olympic Games. The ... to ‘continual reviews of how sponsorship should evolve’. The Panasonic Group ... represented the highest category of sponsorship — the IOC has been ...

08.10.2024
sport , IOC , Olympic Games , politics , sponsorship , Japanese companies

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