Posted: 11.06.2024 16:40:00

Belarus’ brands on display at largest international expo in South Africa

Belarusian enterprises are participating in the largest international exhibition of the South African region – Africa’s Big 7 – taking place from June 11th-13th in Johannesburg

Africa’s Big 7 is a leading specialised international exhibition in the field of food and beverages, which defines the possibilities of co-ordinating and building new business relationships between food producers, retail and the catering industry. The forum unites over 4,000 participants, 170 exhibitors from 20 countries of the world.

With the support of the Belinterexpo enterprise of the Belarusian Chamber of Commerce and Industry, the Minsk Kristall Group Holding Management Company and the flagship of the Belarusian wine industry – Minsk Sparkling Wine Factory – are presenting a whole range of dessert and distilled beverages.

“The participation of Belarusian companies in Africa’s Big 7 event determines the promising representation of domestic goods in the region. South Africa is one of the most developed countries on the African continent, boasting a very diversified format of foreign trade, which creates confident opportunities to enter and gain a foothold in the South African market,” Belinterexpo noted.